Analytics Rots the Soul

Stepping behind
my own curtain

According to Google, I have about 2000 page views a month. My target is a modest 3000 views a month. These are not thousands of individual people, several thousand times that someone comes to the site to read something. Fair enough, I think is a good measure.

But what are they reading?

According to the stats, my readers aren't reading much about me. My top 5 posts, in order are:

Google Docs Templates for D&D
Book Review - A Brief Study of TSR Book Design
The 3 Toadstools and #tenmonstersetting
Module Review - BSOLO Ghost of Lion Castle
Zero to Hero: Uncommon Commoners - Update - We are live!

The first is about  Benjamin Connell’s 3.5 Character Sheet, which I love for my D&D campaigns. The second is a review of Kevin Crawford's history of D&D books, the typography, style and page layouts. This was extraordinary helpful for my self-published books. The 3 Toadstool post was about Shane Ward's excellent campaign icebreaker experiment, Chris Hall's expansion. The ideas totally invigorated my creativity to produce new content for my campaign and my books. Ghost of Lion Castle was a solo adventure by TSR, which was a favorite of mine on rainy days. The final post is all about my first book.

So what?

3000 page views a month is not much of a goal. But to get there, I have understand my audience. If my goal was to convert every reader to a book purchaser, I am a total failure.

But was that ever my goal? I've been doing this since 2012 but didn't write my first book until 2018. That book was born out of the frustration of dealing with an accident at work, not any desire to... you know... make money or gain fame.

I've posted links to my books and thrown up some ads to make the website pay for itself, which is working. I have DriveThruRPG hosting files to mostly free titles I have written (I hate file hosting myself) which is also working. But going forward, I mean to be a part of the gaming community. My purpose isn't to make money or gain fame, but to transmit great ideas to the larger community.

In the month of August, I am bring out two new titles, which are totally tangential to the These Old Games. I mean to update and bring back 52 Weeks of Magic, which is a highly enjoyable activity even though it doesn't generate webhits. But most of all, I mean to write about all the things that are happening in this community.

At some point, I became a service provider, a place to read about all of the wonderful ideas from across the web.  Its time to fully embrace that.

Wish me luck!